Experience
Projects where designing also meant deciding.
I’ve worked in fintech, govtech, marketplaces and e-commerce.
In these cases I show how I understood the problem, what decisions I made and what impact they had on the product.

Vaccination card used by more than 10M people
GovTech · Accesibilidad · Design System
View case →
eID digital signing: fewer steps and 8/10 NPS
GovTech · Firma digital · NFC
View case →
Pablo: +150% paid-plan adoption
Fintech · Producto con IA · UX conversacional
View case →
Mobile banking: a unified self-service flow
Fintech · Banca móvil · UX Research
View case →
Coming soonAutomotive marketplace: +55% conversion
Marketplace · Estrategia de producto · Usabilidad
Case study in preparation
Kindberry: shopping, membership and community
E-commerce · UX Research · UX/UI
View case →